Privacy Policy

Effective date: 05.06.2026

This Privacy Policy explains how LAC VENTURES LLC, operating WP Inventory Manager, collects, uses, stores, shares, and protects personal information when you use our website, download our plugin, purchase a license, create an account, activate a license key, request support, subscribe to communications, or otherwise interact with WP Inventory Manager.

LAC VENTURES LLC is located at:

LAC VENTURES LLC
254 Chapman Road
Ste 208 #26569
Newark, Delaware 19702
United States

In this Privacy Policy, “WP Inventory Manager,” “we,” “us,” or “our” means LAC VENTURES LLC and the WP Inventory Manager products and services it operates.

You” means a website visitor, free plugin user, paid customer, license holder, account holder, agency, client, support requester, or other person interacting with WP Inventory Manager.

1. Scope of This Privacy Policy

This Privacy Policy applies to personal information we collect through:

– the WP Inventory Manager website;
– customer accounts;
– checkout and billing flows;
– license activation and validation;
– plugin downloads and updates;
– support requests;
– WordPress dashboard support tools;
– WordPress.org interactions where applicable;
– email communications;
– product update, renewal, and transactional messages;
– marketing communications where you have opted in;
– security, fraud prevention, and abuse prevention systems.

This Privacy Policy does not apply to personal information that you collect through your own WordPress website using WP Inventory Manager.

WP Inventory Manager is a plugin installed on your website. Your own website, hosting environment, customers, inventory records, forms, payment gateways, and database remain your responsibility.

2. Important Plugin Privacy Statement

WP Inventory Manager does not send your inventory data to our servers as part of normal plugin operation.

We do not have a remote-access mechanism that allows us to log into your WordPress site, pull inventory data, view your database, access your customer records, or control your website.

We only receive site data if:

– you activate or validate a license key;
– you submit a support request;
– you voluntarily send screenshots, logs, exports, files, credentials, or other information;
– you grant us temporary access manually;
– your website communicates with our licensing, update, or support systems.

When you submit a support request from the WordPress dashboard or related support tool, the request may include information such as:

– admin email address or supplied contact email;
– site URL;
– active plugin list;
WP Inventory Manager version;
– WordPress version;
– PHP version;
– license information;
– your support message;
– any files, screenshots, logs, or additional information you choose to submit.

You should not send us passwords, payment card data, sensitive customer data, private inventory records, health data, government IDs, or confidential business information unless specifically requested and handled through an appropriate support process.

3. Personal Information We Collect

We collect different types of personal information depending on how you interact with WP Inventory Manager.

3.1 Website visitors

When you visit our website, we may collect:

  • IP address
  • browser type
  • device type
  • operating system
  • referring pages
  • pages viewed
  • approximate location derived from IP address
  • date and time of visits
  • cookie identifiers
  • analytics data
  • security logs
  • interaction data, such as clicks or form submissions

3.2 Free plugin users

If you download or use the Free Plugin, we may collect information if you:

  • download it through our website
  • submit a support request
  • contact us
  • sign up for updates
  • create an account
  • opt in to marketing
  • interact with WordPress.org forums or listings

If you download the Free Plugin through WordPress.org, WordPress.org may process information under its own privacy policy.

3.3 Paid customers

When you purchase a paid product, we may collect:

  • name
  • email address
  • billing details
  • payment metadata
  • purchase history
  • invoice details
  • subscription status
  • product access records
  • license key
  • IP address
  • site URL used for license activation
  • renewal and cancellation records
  • refund and dispute records
  • support history

We do not store full payment card numbers. Payment card data is processed by third-party payment processors such as Stripe.

3.4 License activation and update data

When you activate, validate, renew, or use a license key, we may process:

  • license key
  • product name
  • product version
  • site URL
  • activation status
  • subscription status
  • customer account ID
  • IP address
  • date and time of activation
  • update request data
  • download request data
  • license validation logs

This information is used to validate your license, provide updates, manage activations, prevent abuse, and enforce plan limits.

3.5 Support data

When you request support, we may collect:

  • name
  • email address
  • account details
  • license information
  • site URL
  • WordPress version
  • PHP version
  • plugin version
  • list of active plugins
  • support messages
  • screenshots
  • logs
  • files
  • temporary credentials if you choose to provide them
  • any other information you submit

Support data may contain personal information if you include it in your messages, screenshots, exports, logs, or attachments.

3.6 Marketing and communication data

If you subscribe to marketing emails or product updates, we may collect:

  • email address
  • name, if provided
  • subscription preferences
  • email open and click data
  • unsubscribe status
  • campaign interaction data
  • product interest or customer segment data

You may unsubscribe from marketing emails at any time.

3.7 Transactional communication data

We may send transactional messages related to:

  • purchases
  • receipts
  • invoices
  • license keys
  • account access
  • password resets
  • renewals
  • failed payments
  • cancellations
  • refunds
  • support
  • security
  • product access
  • important service notices.

Transactional communications are necessary to provide our products and services and may not include a marketing unsubscribe option.

4. How We Collect Personal Information

We collect personal information when:

  • you visit our website
  • you create an account
  • you place an order
  • you purchase or renew a license
  • you activate or validate a license key
  • your website requests updates or downloads
  • you submit a support request
  • you contact us
  • you subscribe to emails
  • you interact with our emails
  • you request a refund
  • you cancel a subscription
  • you open a payment dispute or chargeback
  • you use forms, checkout pages, or account tools
  • you voluntarily provide information to us.

We may also receive information from third-party services used to operate WP Inventory Manager, including payment processors, ecommerce tools, licensing tools, email platforms, WordPress-related services, fraud prevention systems, and support tools.

5. How We Use Personal Information

We use personal information to:

  • operate the WP Inventory Manager website
  • provide free and paid plugin downloads
  • create and manage customer accounts
  • process purchases, renewals, cancellations, and refunds
  • issue invoices and receipts
  • manage subscriptions
  • generate and validate license keys
  • provide automatic updates
  • enforce site limits and licensing rules
  • provide support
  • respond to questions and requests
  • investigate bugs and technical issues
  • maintain security
  • detect fraud, abuse, license sharing, and misuse
  • prevent chargeback abuse
  • improve our products, website, documentation, and support processes
  • send transactional messages
  • send renewal reminders
  • send marketing emails if you have opted in
  • comply with legal, tax, accounting, and regulatory obligations
  • enforce our Terms and Conditions
  • protect our rights, customers, systems, and services.

6. Legal Bases for Processing

Where data protection laws require a legal basis, we process personal information under one or more of the following bases:

6.1 Contract

We process personal information to perform our contract with you, including to:

  • process purchases
  • provide downloads
  • activate licenses
  • provide updates
  • manage subscriptions
  • provide support
  • maintain accounts
  • deliver paid products and services

6.2 Legitimate interests

We process personal information for our legitimate business interests, including to:

  • operate and improve our website and products
  • secure our systems
  • prevent fraud and abuse
  • enforce license limits
  • protect against unauthorized license sharing
  • respond to support requests
  • understand product usage at an operational level
  • maintain business records
  • improve documentation and support

We do not use legitimate interests where your rights and freedoms override those interests.

6.3 Consent

We rely on consent where required, including for:

  • marketing emails
  • certain cookies or tracking technologies
  • optional communications
  • any other activity where consent is legally required.

You may withdraw consent where applicable.

6.4 Legal obligation

We process personal information where necessary to comply with legal obligations, including:

  • tax records
  • accounting records
  • payment records
  • regulatory requests
  • fraud prevention
  • legal claims
  • compliance with applicable law

7. Cookies and Similar Technologies

We may use cookies, pixels, local storage, and similar technologies to operate and improve our website and services.

Cookies may be used for:

  • account login
  • checkout functionality
  • security
  • fraud prevention
  • remembering preferences
  • analytics
  • website performance
  • support tools
  • marketing attribution where applicable
  • email campaign measurement where applicable

Some cookies are necessary for the website to function. Others may be optional depending on your location and consent settings.

You can control cookies through your browser settings. Blocking cookies may affect website functionality, checkout, account access, downloads, or support tools.

If we use a cookie banner, consent tool, or preference center, the options shown there will apply to the cookies and tracking technologies it controls.

8. Analytics

We may use analytics tools to understand how visitors use our website, which pages are viewed, where traffic comes from, and how we can improve the website, documentation, products, and support experience.

Analytics data may include:

  • IP address
  • browser information
  • device information
  • pages viewed
  • referral source
  • approximate location
  • interaction data
  • timestamps.

Where required, analytics cookies or similar technologies will be used based on consent.

9. Marketing

If you opt in to marketing communications, we may send you emails about:

  • product updates
  • new add-ons
  • documentation
  • tutorials
  • promotions
  • offers
  • surveys
  • WP Inventory Manager news.

We may use email engagement data, such as opens and clicks, to understand whether our emails are useful and to improve future communications.

You can unsubscribe from marketing emails at any time using the unsubscribe link in the email or through available preference tools.

Unsubscribing from marketing emails does not stop transactional emails related to your purchases, account, license, renewals, security, or support.

We do not sell your email address to third parties.

10. When We Share Personal Information

We may share personal information with service providers that help us operate WP Inventory Manager, including:

  • payment processors
  • ecommerce platforms
  • license management tools
  • subscription management tools
  • accounting and invoicing tools
  • email service providers
  • support tools
  • hosting providers
  • security providers
  • analytics providers
  • WordPress-related services
  • fraud prevention and abuse prevention providers
  • professional advisers, such as accountants or lawyers.

These providers process information for the purposes described in this Privacy Policy and according to their own terms and privacy obligations.

We may also disclose personal information if necessary to:

  • comply with law
  • respond to legal requests
  • enforce our Terms and Conditions
  • protect our rights
  • prevent fraud or abuse
  • investigate security issues
  • respond to payment disputes or chargebacks
  • protect customers or third parties
  • complete a business transfer, acquisition, merger, restructuring, or sale of assets

11. Third-Party Services

We may use third-party services including:

  • Stripe
  • Easy Digital Downloads
  • Freemius
  • WordPress.org or WordPress-related services
  • Omnisend
  • hosting providers
  • analytics providers
  • support and helpdesk tools
  • accounting and invoicing tools
  • security and fraud prevention tools.

Third-party services have their own privacy policies and terms. We are not responsible for the privacy practices of third-party services.

If you use WP Inventory Manager with third-party services on your own website, such as payment gateways, hosting providers, analytics tools, email tools, page builders, forms, or integrations, you are responsible for reviewing and complying with those third-party policies.

12. Payment Information

Payments are processed by third-party payment processors such as Stripe.

We do not store full payment card numbers.

Payment processors may collect and process:

  • card details
  • billing name
  • billing address
  • email address
  • IP address
  • transaction details
  • fraud prevention data
  • payment authentication data
  • chargeback and dispute data

We receive payment metadata necessary to manage purchases, invoices, subscriptions, renewals, refunds, and disputes.

13. License and Update Requests

When your website checks for license status, plugin updates, downloads, or add-on validation, it may send information to WP Inventory Manager systems, such as:

  • license key
  • site URL
  • plugin version
  • product identifier
  • activation status
  • subscription status
  • request timestamp
  • IP address

We use this information to:

  • validate active licenses
  • provide update packages
  • enforce license limits
  • prevent abuse
  • manage subscriptions
  • troubleshoot licensing issues
  • secure our update and download systems

Download URLs may be temporary, signed, regenerated, cached, or restricted for security and licensing purposes.

14. Support Requests From the WordPress Dashboard

If you use the Support tab or support form inside your WordPress dashboard, the support request may send technical information to WP Inventory Manager systems.

This may include:

  • supplied contact email
  • WordPress admin email
  • site URL
  • WordPress version
  • PHP version
  • WP Inventory Manager version
  • active plugin list
  • license information
  • your support message
  • information you choose to include.

This information helps us understand your environment and respond to your support request.

Submitting a support request is voluntary. If you do not want this information sent, you should not use the dashboard support tool and should instead contact support through another official support channel where less technical information is required.

15. Customer Website Data

WP Inventory Manager runs on your WordPress website.

Your own website may collect or process information from your customers, users, staff, vendors, suppliers, or visitors.

That information may include inventory records, reservation data, customer-submitted form data, payment-related data, contact details, or other business data depending on how you configure your website and plugins.

We are not the controller of personal information collected by your own website unless you send that information to us or ask us to process it.

You are responsible for:

  • your own website privacy policy
  • customer notices
  • cookie notices
  • payment gateway compliance
  • PCI obligations
  • data retention
  • user rights requests
  • backups
  • site security
  • third-party plugins and integrations
  • compliance with privacy, consumer, tax, payment, and ecommerce laws that apply to your business

16. Data Retention

We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Typical retention periods include:

  • account data: for as long as your account remains active and for a reasonable period afterward
  • purchase, invoice, tax, and accounting records: for the period required by tax, accounting, and legal obligations
  • license and subscription records: for as long as needed to manage licenses, renewals, support, fraud prevention, and business records
  • support records: for as long as needed to resolve requests, maintain support history, improve products, and protect against disputes
  • marketing data: until you unsubscribe or your information is no longer needed for marketing purposes
  • security logs: for a limited period unless needed to investigate abuse, fraud, or security issues
  • dispute and chargeback records: for as long as needed to resolve the dispute and maintain legal or accounting records

When personal information is no longer needed, we may delete, anonymize, or securely archive it.

17. International Transfers

LAC VENTURES LLC is based in the United States.

If you are located outside the United States, your personal information may be transferred to, stored in, or processed in the United States or other countries where we or our service providers operate.

Those countries may have data protection laws that differ from the laws in your country.

Where required, we use appropriate safeguards for international transfers, such as contractual protections, processor agreements, standard contractual clauses, or other lawful transfer mechanisms.

18. Security Measures

We use reasonable technical, administrative, and organizational measures to protect personal information.

These may include:

  • secure hosting
  • access controls
  • password protection
  • encryption where appropriate
  • payment processing through specialized payment processors
  • limited access to customer data
  • monitoring for abuse or fraud
  • security updates
  • vendor controls

No website, plugin, software system, email system, database, or internet transmission is completely secure.

You are responsible for securing your own WordPress website, hosting environment, admin accounts, backups, plugins, themes, payment gateways, and customer data.

19. Your Rights

Depending on your location and applicable law, you may have rights regarding your personal information, including the right to:

  • request access to personal information we hold about you
  • request correction of inaccurate information
  • request deletion of personal information
  • object to certain processing
  • restrict certain processing
  • request portability of certain information
  • withdraw consent where processing is based on consent
  • opt out of marketing emails
  • opt out of certain sales, sharing, or targeted advertising where applicable
  • lodge a complaint with a data protection authority

These rights may be subject to limitations, exceptions, verification requirements, and legal obligations.

For example, we may need to retain certain records for tax, accounting, fraud prevention, dispute resolution, security, or legal compliance.

20. How to Exercise Your Rights

To exercise privacy rights, submit a request through the WP Inventory Manager website support area or another official contact method we provide.

We may ask you to verify your identity before responding.

Verification may require information such as:

  • your account email
  • order number
  • license key
  • site URL
  • billing details
  • other information reasonably necessary to confirm the request.

We will respond within the timeframe required by applicable law.

We will not discriminate against you for exercising privacy rights.

21. California Privacy Rights

If California privacy law applies to your personal information, you may have specific rights, including the right to:

  • know what categories of personal information we collect
  • know the purposes for which we collect and use personal information
  • know the categories of third parties to whom we disclose personal information
  • request access to personal information
  • request deletion of personal information
  • request correction of inaccurate personal information
  • opt out of sale or sharing of personal information where applicable
  • limit the use of sensitive personal information where applicable
  • not be discriminated against for exercising privacy rights

We do not sell personal information.

We do not knowingly sell or share personal information of children under 16.

We do not use sensitive personal information for purposes requiring a right to limit under California law unless we provide the required notice and choice.

If we later engage in activities that are considered a “sale” or “sharing” of personal information under California law, we will update this Privacy Policy and provide any required opt-out mechanism.

22. Categories of Personal Information

Depending on your interaction with WP Inventory Manager, we may collect the following categories of personal information:

  • identifiers, such as name, email address, IP address, account ID, license key, and site URL
  • commercial information, such as purchases, invoices, subscriptions, renewals, refunds, and product access
  • internet or network activity, such as website visits, account activity, download requests, license validation requests, and email interactions
  • device and technical information, such as browser, operating system, WordPress version, PHP version, plugin version, and active plugin list submitted through support
  • geolocation approximation based on IP address
  • communications, such as support messages, feedback, and customer requests
  • payment metadata, such as transaction IDs, processor records, and dispute information
  • professional or business information if you provide it in connection with your account, agency, company, or client website

We do not intentionally collect sensitive personal information unless you voluntarily submit it to us.

23. No Sale of Personal Information

We do not sell personal information.

We do not sell license-holder emails, customer records, support information, or account information to third parties.

We may share personal information with service providers that help us operate WP Inventory Manager, process payments, send emails, provide support, manage licenses, secure systems, and comply with legal obligations.

24. Children’s Privacy

WP Inventory Manager is intended for businesses, website owners, agencies, developers, and WordPress users.

It is not directed to children.

We do not knowingly collect personal information from children under 13, or under the age required by applicable local law.

If you believe a child has provided personal information to us, please contact us through our official support channel so we can review and delete it where appropriate.

25. Links to Other Websites

Our website, plugin, documentation, emails, or support materials may link to third-party websites or services.

This Privacy Policy applies only to WP Inventory Manager and LAC VENTURES LLC.

We are not responsible for the privacy practices, content, security, or policies of third-party websites or services.

You should review the privacy policies of third-party services before using them.

26. Business Transfers

If LAC VENTURES LLC or WP Inventory Manager is involved in a merger, acquisition, financing, restructuring, sale of assets, transfer of business, bankruptcy, or similar transaction, personal information may be transferred as part of that transaction.

If this happens, the receiving party may continue to process personal information according to this Privacy Policy unless you are notified otherwise.

27. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we make changes, we will update the effective date at the top of the policy.

For material changes, we may provide notice through the website, customer account, email, dashboard notice, or another reasonable method.

Your continued use of WP Inventory Manager after the updated Privacy Policy becomes effective means you acknowledge the updated policy.

28. Contact

For privacy requests, support requests, and general enquiries, please use the support area on the WP Inventory Manager website or the Support tab available in the WordPress dashboard.

For legal correspondence, you may write to:

LAC VENTURES LLC
254 Chapman Road
Ste 208 #26569
Newark, Delaware 19702
United States

Reviews on WordPress.org

Trusted by thousands of businesses

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